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Community Strategy to be unveiled shortly.

Calgary Inc. has been tasked with developing a community wide strategy that takes into consideration the impact and relation of economic development with quality of life issues. The strategy will be based on community input from numerous stakeholders and will set priorities for Calgary for the future. In addition, it will be sustainable, based on good information, and developed in consultation with the community.

In order to develop the strategy, Calgary Inc. has recently completed an Environmental Scan, a Socioeconomic Profile of Calgary and a series of community Think Tanks.

Calgary as a global player

An Environmental Scan was completed by the Canada West Foundation. This scan provided an overview of the external factors and trends that have the potential to impact Calgary and its economy in the future. A few highlights include:

  • The majority of Canadians now live in urban centres ·
  • Since 1966, Calgary has grown by 148.5% ·
  • Calgary's per capita net migration rate is one of Canada's highest
  • Calgary is Canada's third most ethnically diverse city, ahead of Montreal, Ottawa & Winnipeg ·
  • Urban growth increases the need for infrastructure spending
  • There is increased pressure for municipalities to spend money on urban social issues
  • Cities need to compete globally for business & tourism
  • Cities need strong transportation and economic links to other centres

The Calgary economy

Calgary's demographic profile ·

  • Strong population growth through the 1990's ·
  • Calgary's population is one of the youngest in Canada (average age is 34) ·
  • Calgary has a more highly educated resident workforce than Alberta or Canada at the post secondary level ·
  • Numerous languages are spoken in addition to English (71,000 French, 41,000 Chinese, 20,000 German, and 14,000 Spanish)

Calgary's economic profile

Compared to Alberta and Canada, Calgary has:

  • Stronger employment rates,,a labour force that is growing at a faster rate, fewer low income households, and a higher average income
  • The cost of doing business in Calgary is lower compared to other cities in North America
  • Calgary has the 2nd largest number of head offices in Canada
  • 55% of companies in Calgary are small businesses, ranked by employment ·
  • Calgary has more medium and larger businesses than Alberta or Canada ·
  • Major exports from Calgary are in the oil & gas, manufacturing, and high technology industries

Community visioning for the future

A series of Community Think Tanks were held between March 27-31, 2000 to brainstorm key topics around the community values. Think Tank participants were tasked with exploring and defining Calgary's key values (clean, business, progressive, integrity, community, fun and western), describing an ideal or vision of Calgary in the year 2010, identifying Calgary's strengths and weaknesses and generating ideas to address fears and seize opportunities.

The overall theme from the Think Tanks was that "economic growth and wealth must not come at the expense of quality of life and community well-being". Other key messages included:

  • Embrace diversity for the good of the community, for the good of business ·
  • Committed citizens build a better community ·
  • Need to strengthen and expand the infrastructure ·
  • We are a city of entrepreneurs, an entrepreneurial city ·
  • Build a Tier 1 city, raise the international profile of Calgary

Next steps

All of this information is now being used to create the overall community strategy that Calgary Inc. plans to release in the early fall 2000.









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